Rubiera retired as a photojournalist after 48 years of making photos. It started in Lima, Peru doing work for advertising agencies and later in New York City and North Carolina.
He spent 18 years at The Miami Herald covering Florida and Latin America. In 2006, he move to Fayetteville working at The Fayetteville Observer until 2016. He joined his son Raul F. Rubiera in the NC studio he opened after working as photographer in NYC.
2018 Raul left the studio to pursue his hidden passion sculpture.